Nakery Beauty | 360 Art Direction + Branding

Nakery Beauty is a new body and age-positive bodycare brand launching Spring 2022. The brand is aspirational-yet-real, romantic, elevated, and sensorial- showcasing diverse bodies, ages, and skin tones.

Nakery Beauty’s treatment products have incredible scent stories and ingredient stories. We brought these elements through in the product photography by using hero scent notes and fresh ingredients in an elevated aspirational way, while showcasing what’s in the product

Worked on: creative direction, styling

Photographers: Hannah Schwob (product), Anna Faiola (models)

Stylist: Laura Woolf (product)

Developed their brand identity- logo, brand codes, creative direction, UX UI, packaging, and 360 content.